IMPROVEMENT OF TRADE SERVICES AT THE ENTERPRISE
CONTENTS
INTRODUCTION
PART 1. THEORETICAL BASIS OF THE COMPANY’S TRADE SERVICES ORGANIZATION
1.1 Concepts, goals, objectives and types of trade service
1.2 Features of trade services providing
1.3 Service criterias and their effectiveness evaluation
Conclusions to part 1
PART 2. INVESTIGATION OF THE TRADE SERVICES AT THE LLC TD BUDMATERIALS
2.1 Trade and economic characteristics of the enterprise
2.2 Analysis of the trade services organization at the enterprise and evaluation of the customer quality service
2.3 Sales methods used at the enterprise
Conclusions to part 2
PART 3. RECOMMENDATIONS FOR IMPROVEMENT OF TRADE SERVICES AT THE LLC TD BUDMATERIALS
3.1 Analysis of sales methods and main problems at the enterprise
3.2 The solutions for improving enterprise’s trade service
3.3 Evaluation of the proposed measures effectiveness
Conclusions to part 3
CONCLUSIONS
REFERENCES
APPENDENCES